Platypus Labs
Content:
Content:
Content:
Category:
Category:
Category:
Enterprise Pipeline
Enterprise Pipeline
Enterprise Pipeline
Appointments
Appointments
Appointments
Days
Days
Days
Client Background
Platypus Labs is an enterprise SaaS platform designed to help large organizations manage and scale their corporate innovation programs.
The Challenge
The client’s internal team lacked the bandwidth and specific expertise to penetrate the complex hierarchies of Fortune 500 companies. This resulted in a stalled enterprise sales pipeline and an inability to reach their most valuable target audience.
The Solution & Results
We developed a multi-layer business development program that mapped key decision-makers and influencers within target accounts. Outreach was personalized by vertical, positioning the client’s platform as a critical tool for corporate strategy and innovation and offering a personalised keynote as a lead magnet.
The program successfully booked 15 qualified meetings with previously unreachable VPs of Innovation and Strategy at Fortune 500 companies.
These meetings created a $750,000 enterprise pipeline in under 90 days.
Our process cracked the code for accessing a high-value executive audience, providing a repeatable playbook for enterprise client acquisition.
Client Background
Platypus Labs is an enterprise SaaS platform designed to help large organizations manage and scale their corporate innovation programs.
The Challenge
The client’s internal team lacked the bandwidth and specific expertise to penetrate the complex hierarchies of Fortune 500 companies. This resulted in a stalled enterprise sales pipeline and an inability to reach their most valuable target audience.
The Solution & Results
We developed a multi-layer business development program that mapped key decision-makers and influencers within target accounts. Outreach was personalized by vertical, positioning the client’s platform as a critical tool for corporate strategy and innovation and offering a personalised keynote as a lead magnet.
The program successfully booked 15 qualified meetings with previously unreachable VPs of Innovation and Strategy at Fortune 500 companies.
These meetings created a $750,000 enterprise pipeline in under 90 days.
Our process cracked the code for accessing a high-value executive audience, providing a repeatable playbook for enterprise client acquisition.
Start The Conversation
Schedule a confidential consultation to discuss your business development objectives and see whether our approach is a fit for your growth targets.
Start The Conversation
Schedule a confidential consultation to discuss your business development objectives and see whether our approach is a fit for your growth targets.
Start The Conversation
Schedule a confidential consultation to discuss your business development objectives and see whether our approach is a fit for your growth targets.